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PRO Coaches
For PRO Cyclists
History
Private Beginnings
Taking advantage of the major lifestyle shifts associated with COVID-19, founder Justin Kreger began coaching by taking over the performance management of RMBT United's Elite Wings team in late 2020.
Routine Success
After two years of success working exclusively with the RMBT United team, Justin began branching out and started coaching individual athletes with great success. Things grew quickly.
Acquiring Talent
Summer of 2024, Kreger Endurance Training rebranded to KET Cycling and hired Elizabeth Stevenson who manages the nutrition coaching for elite athletes.
Continuing Development
After countless consultations with elite cyclists and their dissastisfaction with their coaches, KET Cycling shifted its focus to solving the complex problems of professional atheltes.
What Makes KET Cycling Different?
Discovering A Better Way To Coach
After countless athlete consultations, a common frustration was a lack of quality communication with their coach. Many companies restrict access to coaches, allowing a limited number of texts and may only allow a single phone call each month.
KET Cycling positions itself as a no-compromise option when it comes to communication. Unlimited messaging and frequent calls with coaches has led to improved athlete success and higher athlete satisfaction.
Athlete Success As The Priority
A large portion of cycling coaching businesses are professional cyclists subsidizing their racing career. They rely on their personal success and popularity as an athlete to get clients, and often times provide lackluster services.
We care about the successes of our athletes above everything else. Founder, Justin Kreger, even stopped racing in 2023 to devote more time to his athletes and growing the business.
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Coach Development
We are prideful, but never arrogant. We always try to challenge our biases and find better methods and processes to use in our coaching.
Our coaches are constantly expanding their knowledge through formal education and exposing themselves to different coaching methodologies. Having an open mind, trying experimental training techniques, and collecting data from all of our athletes to develop the process means we are always on the cutting edge side of coaching.
Paradigm Shift
Over the course of 5 years we developed a completely new method to measuring and tracking athlete performance that has been proven to be incredibly successful. Some elite athletes have seen improvements of 30-50 watts within a year.
Taking concepts and skills from mentors in other, highly successful industries like private equity, marketing & advertising, and business management, we created a method of testing performance and tracking improvements in a way that allows us to spot weaknesses immediately, and ensure the athlete is always progressing towards their goals.
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